Example journeys
A plan you
can picture.
Three illustrative journeys for service businesses. The businesses and scenarios below are examples, not client results or performance forecasts.
ILLUSTRATIVE EXAMPLE
Plumbing
Help someone with a specific service need find the right next step.
A service page with clear availability, relevant business information and a straightforward enquiry path.
Record the service requested, confirm the area and agree on the next action.
ILLUSTRATIVE EXAMPLE
Electrical
Make it easy to understand the service before getting in touch.
A campaign concept focused on a relevant electrical service.
A page that explains the service and gives visitors useful questions to ask.
Confirm what the enquiry needs, note the follow-up and record the outcome.
ILLUSTRATIVE EXAMPLE
Home improvement
Build confidence for a considered project enquiry.